MYJOY Publishing
A Partnership with Brittnee Smith Creative
Client: MyJoy Publishing
Services Provided: Brand Development, Identity, Graphic Design
When MyJoy Publishing, a growing Christian publishing house, sought to elevate its brand, they partnered with Brittnee Smith Creative to bring their vision to life. As a full-service publishing company, MyJoy needed a cohesive and professional brand identity that reflected its values, mission, and commitment to helping authors share their stories with the world.
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The Challenge
MyJoy Publishing wanted to stand out in a competitive market and needed a brand presence that was both modern and spiritually grounded. This included everything from logo development, color schemes, typography, and overall graphic design aesthetics that would resonate with aspiring authors and readers alike.
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Our Approach
Brittnee Smith Creative worked closely with the MyJoy team to understand their vision and core values. We developed a visual identity that speaks to the heart of MyJoy’s mission to inspire and uplift through storytelling. The logo design incorporates elements that symbolize growth, faith, and clarity. The overall brand aesthetic features clean lines and a color palette that reflects warmth, creativity, and professionalism.
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Key Deliverables:
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Brand Development: A complete branding package that includes a fresh, dynamic logo, brand guidelines, and a cohesive look and feel across all MyJoy Publishing materials.
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Identity Creation: Crafting a recognizable identity that highlights MyJoy’s mission of empowerment and its reputation for publishing high-quality, purpose-driven content.
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Graphic Design: A range of collateral including book covers, promotional materials, social media templates, and web design elements, all aligned with the new brand identity.​
Results: Through our collaboration, MyJoy Publishing now has a visually stunning and professional brand identity that captures the essence of their mission and appeals to their audience. The cohesive branding has enhanced their visibility and credibility in the publishing industry, helping them attract more authors and expand their reach.
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​The partnership between Brittnee Smith Creative and MyJoy Publishing highlights the power of strategic brand development. Our work helped elevate MyJoy’s presence in the publishing world, allowing them to continue their mission of empowering authors with a professional and impactful identity.
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For more information on how Brittnee Smith Creative can bring your vision to life, contact us today!